Indian Journal of Gender Studies, Volume 30, Issue 2, Page 217-227, June 2023.
Women’s activism in the Hindu right has gone through communication and mobilisation shifts in the context of Covid-19. The article traces how the hierarchy and coordination within the Durga Vahini—the women’s wing of the Vishwa Hindu Parishad facilitate the propagation of two primary goals of seva, and sanskar in Delhi and Uttar Pradesh. Through semi-structured interviews with the representatives of the organisation, the article focuses on understanding mobilisation strategies like e-satsangs, accommodation of marginalised groups through the distribution of raw food resources, and manipulation of mythological narratives for the recruitment of young girls to propagate Hindu nationalism. The core argument of the article is focused on understanding these mobilisation tactics and changing nature seva in the times of pandemic.