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Political background and its influences on wage gaps: Evidence from China
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Exploring multi-stakeholder value co-creation as an entrepreneurial approach to survival and sustainability: The case of Pennine Pubs
The International Journal of Entrepreneurship and Innovation, Ahead of Print.
This case focuses on the entrepreneurial use of multi-stakeholder value co-creation to emerge stronger from challenging trading conditions. In particular, it examines Pennine Pubs, a small-/medium-sized enterprise (SME) operating several rural public houses, which are licensed to sell food and alcoholic drinks to guests. Based in Northern England, it has adapted commercial strategies to mitigate government-enforced Covid-19 lockdowns. Pennine Pubs’ Managing Director is currently considering how to build upon the multi-stakeholder value co-creation strategy which emerged quickly immediately before and during the first lockdown period, when customers were prohibited from visiting pubs. He expects the outcome to be a more refined and sustainable commercial strategy which retains the most significant benefits of his lockdown-period innovations. The case considers how co-creation is applied as a reaction to unforeseen business challenges, and how it can underpin proactive strategies to capitalise upon favourable trading conditions. The concept is explored in the context of rapidly evolving, unpredictable and highly problematic constraints upon retail trade, and the ‘new normal’ of customers returning to retail premises, albeit with expectations modified by recent experiences. Finally, the case considers the impact of SMEs collaborating with suppliers, customers and other stakeholders to co-create mutual, commercially sustainable value.
This case focuses on the entrepreneurial use of multi-stakeholder value co-creation to emerge stronger from challenging trading conditions. In particular, it examines Pennine Pubs, a small-/medium-sized enterprise (SME) operating several rural public houses, which are licensed to sell food and alcoholic drinks to guests. Based in Northern England, it has adapted commercial strategies to mitigate government-enforced Covid-19 lockdowns. Pennine Pubs’ Managing Director is currently considering how to build upon the multi-stakeholder value co-creation strategy which emerged quickly immediately before and during the first lockdown period, when customers were prohibited from visiting pubs. He expects the outcome to be a more refined and sustainable commercial strategy which retains the most significant benefits of his lockdown-period innovations. The case considers how co-creation is applied as a reaction to unforeseen business challenges, and how it can underpin proactive strategies to capitalise upon favourable trading conditions. The concept is explored in the context of rapidly evolving, unpredictable and highly problematic constraints upon retail trade, and the ‘new normal’ of customers returning to retail premises, albeit with expectations modified by recent experiences. Finally, the case considers the impact of SMEs collaborating with suppliers, customers and other stakeholders to co-create mutual, commercially sustainable value.
Digitalising the state monetary system: national implementation model
Generation Z tourists’ experience and delight in rural tourism: the mediating role of customer engagement
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Rural Small and Medium Enterprises: Maximising the Value of Benefit Corporation Certification
International Journal of Rural Management, Ahead of Print.
This article examines challenges and opportunities some rural small and medium enterprises (SMEs) face in maximising the value of Certified Benefit Corporation status. Eight case studies provide insights into the disadvantages of becoming, and maintaining, certification, and opportunities for leveraging its full value specific to the unique needs of these types of firms. Triangulation of three repetitions of interviews with owners and employees (n = 22) over two years, publicly available web-based sources (e.g., websites and brochures), and project documents for each case were analysed. No case study could report direct financial gains from their certification. Additionally, they reported limitations to obtaining, and maintaining, the certification, unique to rural SMEs, suggesting larger and urban firms have a competitive advantage in utilising this certification. Instead, they identified hiring and retaining quality employees, a greater sense of purpose and drive, and increased trust with other local businesses as added value. The article concludes with insights for increasing the likelihood of maximising value for other similar firms and opportunities for third-party certifying bodies to better support rural SMEs in maximising the value of this certification.
This article examines challenges and opportunities some rural small and medium enterprises (SMEs) face in maximising the value of Certified Benefit Corporation status. Eight case studies provide insights into the disadvantages of becoming, and maintaining, certification, and opportunities for leveraging its full value specific to the unique needs of these types of firms. Triangulation of three repetitions of interviews with owners and employees (n = 22) over two years, publicly available web-based sources (e.g., websites and brochures), and project documents for each case were analysed. No case study could report direct financial gains from their certification. Additionally, they reported limitations to obtaining, and maintaining, the certification, unique to rural SMEs, suggesting larger and urban firms have a competitive advantage in utilising this certification. Instead, they identified hiring and retaining quality employees, a greater sense of purpose and drive, and increased trust with other local businesses as added value. The article concludes with insights for increasing the likelihood of maximising value for other similar firms and opportunities for third-party certifying bodies to better support rural SMEs in maximising the value of this certification.
Uncertainty, risk aversion and corporate performance: evidence from the Asia-Pacific region
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Gendered melancholia as cultural branding: fandom participation in the K-pop community
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Sense of safety and opinions about COVID-19 vaccinations in Polish school teachers: the role of conspiracy theories belief and fear of COVID-19
Psychological effects of reading: the role of nostalgia in re-reading favorite books
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